Technologies make it easier for people to monitor fitness
and chronic conditions, and perhaps live longer. Whilst consumer health and
fitness apps are available for free, enterprise healthcare applications are typically
ones that are licensed/ owned by the healthcare facility in order to manage healthcare
data on behalf of patient populations.
This post explains a
comparison of the underlying operating systems of Apple to Google, even more specifically how these relate to enterprise healthcare.
Consumer vs.
Enterprise:
Unlike Google, Apple has an envious track record for
consumer engagement and has been historically low on developing successful
enterprise partnerships.
Also, Apple’s HealthKit announcement at their Worldwide
Developer Conference showcases the number of big healthcare institutions as
“partners” for developing the consumer-facing healthcare apps. But that’s by no
means an exclusive agreement. Why becasue any app development they do is an
enterprise cost associated with large IT budgets which can’t bring profit to an
early stage software venture.
Pricing
On the global stage pricing is much bigger than just
healthcare. Say for instance, Apple’s latest model the iPhone
6 starts at $649 and the 128Gb iPhone 6 is $849. This means as more
consumers look to shed their long-term cellular contracts as expensive and
complicated.
On the other hand, Android provides a
significant advantage for the budget conscious. Its latest operating system
(KitKat) is readily available for less than $200 and some
are even less than $100. Impressive,
Isn’t it?
Besides all these, According to IDC
numbers for 2014Q2 Android market is really dominating and ever growing.
Despite the fact that there are now over 1 million apps in Apple’s iStore and
Google Play combined, regardless of the hardware device, mobile app developers
themselves are keenly focused on creating a similar end-user experience. Given
the enormous strengths, both Apple and Google acts as duopoly for a very long
time.
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